7 Times Where Innovative Advertising Did The Miracle.
7 Times Where Innovative Advertising Did The Miracle.
We usually tend to forget most of the products, once they lose their popularity. But it's some, out of box concepts of advertising, that leaves an imprint in our hearts. Here’s a look at some of the most creative and talked about ads seen in recent years.
We usually tend to forget most of the products, once they lose their popularity. But it's some, out of box concepts of advertising, that leaves an imprint in our hearts. Here’s a look at some of the most creative and talked about ads seen in recent years.
IKEA Moving Day Campaign.
In 2011, IKEA won hearts in Montreal with its first ever Moving Day Campaign. It was an experimental media campaign providing people with boxes for moving houses, on Moving Day. Branded boxes with moving tips, checklist, dinner offers and discount offer for IKEA furniture, were posted all over the town with messages written underneath the boxes telling people to come back for more. This guerrilla marketing sure did create a huge buzz and business.
Doritos Collisions
A night projection of the Doritos Collisions, that was projected in various locations of Canada brought in a huge buzz and was talked about for years.