Daniel Craig Wears Canadian Goose Jackets

Daniel Craig stands gladly on a snow-secured peak, overcoming the frosty in pants, climbing boots and a $495 cobalt-blue puffer coat. This Bond needs no contraptions or superior skis here. 

Since decorated on his sleeve is the main grown-up toy for solidifying fashionistas: A red, white and blue circle denoting the brand Canada Goose Jacket. 

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Dini von Mueffling and spouse Ted Sann don their coordinating coats.Christian Johnston 

On the off chance that you live in New York and you haven't had your head in the snow for as long as year, you'll know the name. Where before, a straightforward dark resting sack coat was viewed as enough to shield upscale city society from the chill, a status parka adored by big names — Jimmy Fallon, Emma Stone and Bradley Cooper, among others — is currently the best way to wrap up. 

Who cares if the coats go in cost from $445 to $1,195? 

Made with a water-safe shell and coyote-trimmed hood, and loaded with desired Canadian down, the coat is comfortable, while loaning the proprietor the demeanor of a rebel Arctic globe-trotter. 

"I haven't taken it off since I got it," says Dini von Mueffling, a 40-something establishing accomplice of HvM Communications and prime supporter of the not-for-profit Love Heals. "The styling is so ideal for New York. It's downplayed, there's just a single logo. Also, what it says is, 'I need to be warm and I need to look good.' " 

Von Mueffling initially purchased a $595 "Constable" Canada Goose two years back for her better half, Ted Sann, a resigned BBDO advertisement office executive, yet held off on making a buy for herself until this season. 

"I was ridiculously impervious to getting one since I would prefer not to wear what everybody is wearing," says von Mueffling, who lives on the Upper East Side. In any case, after one an excessive number of bone-chilling canine strolls in the recreation center, she gave in — and hasn't thought back. "It's groundbreaking." 

Canada Goose coats have been standard issue for US Antarctic Program specialists and for film groups in nippy areas for quite a long time. As of late, the coats relocated to the US, where they are supported by everybody from brokers to babies. 

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Sovereign penguins in Antarctica look at the comfortable Canada Goose outerwear on Italian scientists in 2007. The coats were first well known with those working in the Arctic.Vittoriano Rastelli/Corbis 

This is the uncommon pattern that interests similarly to folks and ladies — all things considered, what's useful for the goose is useful for the gander. 

Ben Rosow, a 15-year-old sophomore at the United Nations International School, says he hasn't shuddered in year and a half — as far back as his dad got him a $845 "Bastion" parka. 

Rosow's 18-year-old sibling, Gabriel, likewise shakes a Goose, as do gaggles of their UNIS colleagues. The siblings guesstimate more than 70 kids at the secondary school make them incorporate, their 17-year-old pal Markus Miranda, who went to more than five stores a month ago in his chase for a $745 dark "Langford." His mother at long last scored one on moosejaw.com.