Which Latin American Country Is The Home To Your Next Venture
Which Latin American Country Is The Home To Your Next Venture
Which language are you the most comfortable with?
Are you on time?
What industry would you like to work in?
What is the most important thing in a professional conversation?
What view would you love to wake up to?
What food would you like to eat?
Argentina
Argentina
Cultural Orientation
Less open to new ideas and innovation
Very collectivist nation
Relatively high in uncertainty avoidance
Little to no racial diversity
Converse at close distances
Business Culture
More risk-averse
Need a local contact to transact business
Punctuality is expected of foreigners
Entrepreneur’s Law in 2017
Brazil
Brazil
Business Culture
Long term business relationships are built
Host a meal with prospect -key part of building a relationship
Do not get right to the point, avoid controntration, hide frustration
DO NOT SAY in “AMERICA” (they consider themselves american)
Business cards in both portuguese and english
Cultural Orientation
Highly animated conversations
Avoid talking to politics
Family loyalty is the highest duty
Very Nepotistic
They resent being spoken to in Spanish
Chile
Chile
Cultural Orientation
More efficient and less bureaucratic
Very collectivist nation
Large middle class
Heavy focus on family
Very inviting and inclusive
Business Culture
Personal relationships are key
Honesty and integrity is very important
Humor is not received as well
Punctuality is expected
Negotiation is straightforward and serious
Chile-Con valley
Costa Rica
Costa Rica
Cultural Orientation
Very communicative through verbal language
Have strong beliefs and are not easily persuaded
Use their feelings to interpret facts
High uncertainty avoidance
Family lineage is a defining factor to their identity
Considered to be the most punctual people in Latin America
Business Culture
Face to face interaction preferred over phone calls
Any written material must be translated into Spanish
Decision making involves a group consensus
Women in business are generally more accepted than in many other Latin American countries
Supportive startup community
Welcoming to foreigners
Columbia
Columbia
Cultural Orientation
Very communicative through verbal language
Have strong beliefs and are not easily persuaded
Use their feelings to interpret facts
High uncertainty avoidance
Family lineage is a defining factor to their identity
Considered to be the most punctual people in Latin America
Business Culture
Generally open but very resistant to changing their perspective
Foreigners are expected to be punctual, but, Colombians are not known for punctuality
Need to hire a local contact to transact business
They like to form long relationships as they view doing business with people not a corporation
Peru
Peru
Business Culture
Punctuality is becoming more important in both private and public sectors
Businesses are often open six days a week
Negotiations are not done sequentially
Peruvians value personal relationships and relate more to an individual business associate rather than a corporation
Cultural Orientation
Peruvians communicate in close proximity
Bureaucratic government
Peru has two official languages: spanish and Quechua
Many expats find Peruvian people to be very friendly and welcoming
Panama
Panama
Business Culture
Followers of strong leaders
Slow contract processing
Personal relationships in business are preferred
Business card in spanish and english
Highly politicized
Business conducted among friends
Cultural Orientation
Strong nationalism
People seldom let objective facts stand in the way of desire
Laid back
Class differences is decreasing
Male dominated business
Do not disagree in public (they say yes to be polite)
Ecuador
Ecuador
Business Culture
Don't discuss other LatAm countries with Ecuadorian when doing business (strained relations due to loss of land).
Ecuadorians are more informal in business settings than Americans.
Need to hire a local contact to transact business
Important to get informed about local culture and history
Cultural Orientation
Allow faith to influence (quantifiable data not convincing)
Catholic Church has a strong influence on work ethic
Avoid discussing politics